About Brian

 

Brian Goode has over 25 years of financial services experience. Brian concentrates his efforts working with individual clients. He also assists small-to-medium-sized businesses. Brian's goal is to help create financial independence for all his clients. Brian practices building strong lasting relationships through connection, communication, and compassion. With a process he calls the “Three C's of Success,” he has helped many clients throughout southeastern Wisconsin. Brian has received many accolades for his professionalism and accomplishments throughout his years and continues to strive for excellence in the service he provides his clients. Brian Goode earned the AIF® Designation in 2022. Attainment of the AIF® Designation demonstrates understanding of the Prudent Practices® and methodology.

On the personal side, Brian earned a Bachelor of Science degree from Carroll University in Waukesha, Wisconsin. Brian lives in the village of Raymond in Racine County with his wife, and their two daughters. He enjoys the outdoors with his family, including four-wheeling, snowmobiling, boating, and fishing. Brian has competed in many triathlons during the summer and stays in shape by running road races. Brian is a huge Jimmy Buffett fan and loves a good concert with Jimmy and friends anytime.

  

AIF® (Accredited Investment Fiduciary®) is an educational designation only, obtained by the holder by completing the requisite coursework.  The AIF Designation does not mean the holder is acting in a fiduciary capacity.

Insurance products issued by Principal National Life Insurance Company (except in New York), Principal Life Insurance Company® and the companies available through the Preferred Product Network, Inc. Securities and advisory products offered through Principal Securities, Inc., Member SIPC. Principal National, Principal Life, the Preferred Product Network, and Principal Securities are members of the Principal Financial Group®, Des Moines, IA 50392. Brian Goode, Principal National and Principal Life Financial Representative, Principal Securities Registered Representative, Financial Advisor.

©2022 Principal Financial Services, Inc. Principal®, Principal Financial Group®, and Principal and the logomark design are registered trademarks of Principal Financial Services, Inc., a Principal Financial Group company, in the United States and are trademarks and service marks of Principal Financial Services, Inc., in various countries around the world. 2092014-042022